Web Directory

    Top: Society: Issues: Business: Advertising: Media_Literacy:

 

Brand-stretching

  Link Details for: Brand-stretching
Link Title: Brand-stretching Open in a new window
Link URL: http://www.ash.org.uk/html/advspo/html/brand.html
Link Details: - the use of tobacco brand names on non-tobacco merchandise or services - as a means of promoting cigarettes when faced with a ban on direct tobacco advertising.
Category: Top : Society : Issues : Business : Advertising : Media_Literacy
Link Type: Lock this listing - So it can't be removedLock this listing - and upgrade it to FeaturedReport this listingAdd a regular link to the same category
ScreenShot:
Brand-stretching