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Analysis of Clothing Web Sites for Young Customer Retention

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Link Title: Analysis of Clothing Web Sites for Young Customer Retention Open in a new window
Link URL: http://scholar.lib.vt.edu/theses/available/etd-10272003-150525/unrestricted/YKETD.pdf
Link Details: Doctor of Philosophy thesis about research aimed at determining the effects of the attitude of a sample of young consumers toward their favourite web sites on intentions to purchase through Internet clothing sites and other channels. Author: Yoo-Kyoung Se
Category: Top : Business : Textiles_and_Nonwovens : Resources : Management_Resources : Articles_and_Studies
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Analysis of Clothing Web Sites for Young Customer Retention