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Philip Morris Attempts to Re-define Image

  Link Details for: Philip Morris Attempts to Re-define Image
Link Title: Philip Morris Attempts to Re-define Image Open in a new window
Link URL: http://www.tobaccofreedom.org/issues/documents/image/index.html
Link Details: Reviews the image makeover, featuring ads about charities; explores the whys and hows behind the campaign, in particular why Philip Morris has a credibility problem.
Category: Top : Society : Issues : Health : Tobacco : Advocacy : Pro-Tobacco : Public_Relations : Opposing_Views : Philip_Morris
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Philip Morris Attempts to Re-define Image